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Don't
let your competitors get all the business!
KEY FACTS
Over 80% of all web traffic originates from the major search
engines Our team of search engine professionals are dedicated to
achieving results To achieve consistent results you need a fully-managed
service Dramatically increases targetted visitor numbers to your
website
Results are measurable via reports Stay ahead of the competition by continuously building your
sites ranking
What is Internet Marketing?
The process required to establish and maintain consistently
high rankings on major search engines for targeted keywords
or phrases.
What are the benefits?
Dramatically increase targeted visitors to your website
Attract prospects who are already interested in your
product/service
Get ahead of your competitors
Fully-measurable results
Short to long term benefits achievable
Why is Internet Marketing a good thing for my company?
It's a proven fact that search engines achieve more
awareness for websites than direct mail, banners, TV and
radio advertising - combined. The sooner we get started, the
sooner those new sales/leads will start arriving. For
measurable, targeted advertising, the internet provides a
very effective way to grow your business online.
SEO or Search Engine Optimization, means to build a website
so that it will be discovered by search engines. It also
means designing each page in such a way, that the site's
content will be thoroughly mapped and indexed to keywords
that potential customers employ when seeking your products
or services. Organic Search Engine Optimization (SEO)
engagements with webseoindia are based on key objectives
using all appropriate techniques available to professional
search engine marketers. webseoindia's Organic SEO
methodology is designed to identify those steps necessary to
move quickly from planning stages through implementation in
order to achieve tangible benefits in as short a timeframe
as possible.
Keyword Phrase Research
Using proprietary search engine analysis tools; webseoindia
will work with you to develop the ideal set of keyword
phrases for promoting your website. webseoindia examines the
content and business model of your website and
cross-references that against the most relevant search terms
used by web searchers.
Baseline Search Engine Traffic Report
Using your web traffic software reports or through online
access webseoindia will analyze your current natural search
engine traffic statistics
Baseline Search Engine Ranking Report
Using your approved keywords we will run an extensive search
engine ranking report detailing your website ranking
positions among the top 10 search engines (accounting for
98% of all search engine traffic).
Competitive Analysis Report
webseoindia will use approved keywords to run similar search
engine ranking reports against your top 3-5 competitors.
Pages Indexed Report
webseoindia will determine and report to you the number of
pages on your website found within the major search engine
databases. These databases include Google, Yahoo, MSN and
Ask Jeeves. These databases power the major search engines
like AOL, Altavista, AllTheWeb, and more. This information
is vital in understanding which sections of the your site is
being indexed by various search engine spiders.
Optimization Elements
After careful selection of relevant keyword and keyword
phrases per page, webseoindia constructs search engine
friendly HTML code, including page unique Titles, META
Descriptions, ALT Tags, and Navigation and Link Structures
which include:
Examination of internal linking structure including the
selection of link names and titles.
Proper site navigation including linking strategies such as
addition or modification of a site map.
File and page name structuring.
Write additional content if needed for your web pages
Generate articles and press releases as needed to boost your
rankings
In addition webseoindia will closely examine web page body
content, and will utilize its copywriting team to create
“smart” website copy that will appeal both to the your
consumer and the search engines.
Link Popularity and Link Network Quality Consulting
Many times company’s internal website networks make up some
of the best link acquisition potential. With Your help,
webseoindia will help outline various link opportunities,
which could greatly increase the overall rankings of your
website.
Rankings
Once a portion of webseoindia’ suggestions have been
implemented on your site webseoindia will begin the
reporting process. Once ranking reports begin they will
continue to run on a monthly basis from the day of the month
when the process began.
Traffic
webseoindia will monitor traffic trends monthly beginning on
the signature date of this SOW. Specifically, webseoindia
will be monitoring total search engine traffic and
individual search engine referrers for your keywords
webseoindia will report to you these numbers on a regular
basis.
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